The Process

Selling a home is a process and choosing the right agent must happen before the sale of your home starts.

Find an agent that is a fit with your personality, one you can trust, that listens and prioritizes your best interest.
Choose an experienced and well-rounded agent. Listing a home requires a different skill set and more financial resources than a buyer representative.
Ensure the agent is a local expert. In a city the size of Atlanta, there are major differences throughout the area.

Our great agents will guide you through the process and make selling your home as stress and hassle free as possible.

FIRST STAGE - HOME PREPARATION

We will help you prioritize what needs to be done and what doesn’t need to be done to get your home ready to sell for maximum value. We have a network of reputable contractors and staging services we work with (most for over 15 years) to help get your home in shape.

SECOND STAGE - PRICING

Pricing a home needs to be done right. It is driven by the condition of the home compared to competition. I.e.: A home in good condition and priced right will attract more interest. Plus, a keen sense of market dynamics is needed to make sure the home is not under or overpriced.

THIRD STAGE - MARKETING

Photography
Professional images of your home are so important. We use only the best photographers to make sure your home makes a great first impression.
Internet Marketing and Social Media
In this day and age, the internet is the way for potential buyers look for homes. From our Zillow partnership to luxury affiliations to our online presence, our team will maximize the exposure of your home.
Open Houses
Old school, but not outdated, The Hester Group hosts open houses if that is what it takes to get your home sold. This is why we host open houses on the weekends so potential buyers have a chance to come in and fall in love with your home.

FOURTH STAGE - OFFERS AND NEGOTIATIONS

This is where experience is really important. From over ask to lowball offers, you need an agent who knows today’s market and what the best offer for you looks like.

FIFTH STAGE - CONTINGENT TO CLOSING

We will keep on top of important dates and help you with information requests. Our full-time staff of assistants make sure they guide you to a stress-free closing. We attend every closing to make sure it is a win/win for everyone on this exciting day and everything goes smoothly.
Throughout the entire process, The Hester Group takes pride in going above and beyond our client’s expectations.
Check out our client testimonials to see what others are saying about their experience.
Make the right decision and contact us today to get the process started.

The Process

LET'S CONNECT

NEWSLETTER